BEFORE YOU PRESS PLAY
What is discussed
AskMonty AI editorial noteSource consulted:
Drawing on his experience, Montemagno describes the skills needed to build a digital project or an NFT collection. He suggests bringing the most central roles in-house while considering external collaborators for other activities. He begins with project coordination, development and design, then covers contracts, privacy, accounting and tax matters. He also stresses customer support: greater visibility brings more questions, access problems and enquiries about scams. Promotion, content production and partnership management likewise need time and clear responsibilities; with limited resources, he suggests concentrating on one platform. The founder remains the conductor, coordinating the work and supporting morale. The episode promotes his own NFTs offering personal experiences and mentions project partnerships. It is an April 2022 account, rather than up-to-date legal or tax guidance.
Key points
- The speaker suggests keeping essential skills close to the project and coordinating them through a responsible lead.
- Development and design address different needs and may require separate specialists.
- Contracts, privacy, accounting and tax matters are part of the work that needs organising.
- Support and communication require accurate responses, resources and a sustainable choice of channels.
- The founder coordinates partnerships and priorities while also trying to support the team’s morale.



